:root{--ink:#1F1A24;--muted:#665D6C;--bg:#fff;--soft:#F7F3F8;--mauve:#8F6F96;--mauve-d:#6E5275;--plum:#3D2C45;--sage:#6F7D55;--sage-soft:#EDF0E4;--hook:#B0623F;--line:#E8E1EB;--serif:'Fraunces',Georgia,'Times New Roman',serif;--sans:'Inter',system-ui,-apple-system,'Segoe UI',sans-serif}
*{box-sizing:border-box;margin:0}
html{scroll-behavior:smooth;scroll-padding-top:100px}
body{background:var(--bg);color:var(--ink);font:400 1rem/1.7 var(--sans);-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
:focus-visible{outline:3px solid var(--hook);outline-offset:3px;border-radius:6px}
.wrap{max-width:1180px;margin:0 auto;padding:0 24px}
.narrow{max-width:820px}
h1,h2,h3{font-family:var(--serif);font-weight:600;line-height:1.12;letter-spacing:-.015em}
h1{font-size:clamp(2.4rem,5.6vw,4.3rem)}
h2{font-size:clamp(1.9rem,3.8vw,2.8rem);margin-bottom:20px}
section{padding:76px 0}
.eb{display:inline-flex;align-items:center;gap:10px;font:700 .74rem/1 var(--sans);letter-spacing:.16em;text-transform:uppercase;color:var(--mauve-d);margin-bottom:18px}
.eb::before{content:"";width:28px;height:2px;background:var(--hook)}
.lead{color:var(--muted);font-size:1.15rem;max-width:36rem;margin-top:18px}
.c{text-align:center}

.strip{background:var(--plum);color:#EBDDF0;font-size:.82rem;display:flex;justify-content:center;gap:18px;flex-wrap:wrap;padding:10px 20px;letter-spacing:.02em}
.strip a{color:#fff;font-weight:600;border-bottom:1px solid rgba(255,255,255,.5)}
header{position:sticky;top:0;z-index:30;background:rgba(255,255,255,.97);backdrop-filter:blur(10px);border-bottom:1px solid var(--line);transition:box-shadow .3s}
header.sc{box-shadow:0 10px 30px rgba(31,26,36,.09)}
.hrow{display:grid;grid-template-columns:1fr auto 1fr;align-items:center;gap:20px;padding-top:18px;padding-bottom:18px;transition:padding .3s}
.logo{display:block;flex:none;line-height:0;justify-self:center}
.logo img{display:block;height:92px;width:auto;max-width:100%;transition:height .3s}
header.sc .hrow{padding-top:8px;padding-bottom:8px}
header.sc .logo img{height:56px}
.htag{font:italic 500 1.02rem/1.35 var(--serif);color:var(--mauve-d)}
.hr{display:flex;justify-content:flex-end;align-items:center;gap:10px;position:relative}
nav{border-top:1px solid var(--line)}
nav ul{list-style:none;padding:0;display:flex;justify-content:center;gap:42px;font:600 .76rem/1 var(--sans);letter-spacing:.15em;text-transform:uppercase}
nav a{display:block;padding:18px 0;border-bottom:2px solid transparent;margin-bottom:-1px;transition:border-color .2s,color .2s}
nav a:hover,nav a[aria-current]{border-color:var(--hook);color:var(--plum)}
.search{position:relative;display:flex;width:240px}
.search input{flex:1;min-width:0;height:44px;border:1px solid var(--line);border-right:0;border-radius:6px 0 0 6px;padding:0 14px;font:inherit;font-size:.9rem;background:var(--soft);color:var(--ink)}
.search button{width:46px;border:0;background:var(--plum);color:#fff;font-size:1.25rem;border-radius:0 6px 6px 0;cursor:pointer}
#res{position:absolute;top:50px;left:0;right:0;background:#fff;border:1px solid var(--line);border-radius:10px;box-shadow:0 18px 40px rgba(31,26,36,.16);overflow:hidden;z-index:40}
#res a,#res span{display:block;padding:11px 16px;font-size:.92rem;line-height:1.35}
#res a:hover{background:var(--soft)}
#res small{display:block;color:var(--muted);font-size:.78rem}
.burger,.sbtn{display:none;width:46px;height:46px;border:1px solid var(--line);border-radius:8px;background:#fff;color:var(--ink);cursor:pointer;font-size:1.35rem;place-items:center}
.burger span{display:block;height:2px;width:22px;background:currentColor;margin:5px auto;border-radius:2px}
@media(max-width:980px){
 .hrow{grid-template-columns:46px 1fr 46px;gap:8px;padding:10px 16px}
 .htag{display:none}
 .logo img{height:56px}
 header.sc .logo img{height:46px}
 .burger{display:block}.sbtn{display:grid}
 nav{display:none;position:absolute;left:0;right:0;top:100%;background:#fff;border-bottom:1px solid var(--line);box-shadow:0 24px 30px rgba(31,26,36,.1)}
 nav.open{display:block}
 nav ul{flex-direction:column;gap:0}
 nav a{padding:17px 0;border-bottom:1px solid var(--line);margin:0;font-size:.82rem}
 .hr{position:static}
 .search{display:none;position:absolute;left:0;right:0;top:100%;width:auto;background:#fff;padding:12px 16px;border-bottom:1px solid var(--line);box-shadow:0 24px 30px rgba(31,26,36,.1)}
 header.so .search{display:flex}
 #res{top:62px;left:16px;right:16px}
}

.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;min-height:52px;padding:0 30px;border-radius:6px;font-weight:600;font-size:.95rem;background:var(--plum);color:#fff;border:1.5px solid var(--plum);transition:background .2s,transform .2s,box-shadow .2s;cursor:pointer}
.btn:hover{background:var(--mauve-d);border-color:var(--mauve-d);transform:translateY(-2px);box-shadow:0 12px 24px rgba(61,44,69,.2)}
.btn.ghost{background:transparent;color:var(--ink);border-color:var(--ink)}
.btn.ghost:hover{background:var(--ink);color:#fff}
.btn.sm{min-height:42px;padding:0 20px;font-size:.86rem;background:transparent;color:var(--plum);border-color:var(--plum)}
.btn.sm:hover{background:var(--plum);color:#fff}
.btns{display:flex;flex-wrap:wrap;gap:14px;margin:32px 0 30px}
.more{font-weight:600;color:var(--plum);border-bottom:2px solid var(--hook);padding-bottom:3px;display:inline-block}
.more:hover{color:var(--hook)}

.ph{position:relative;background:var(--c,#EEE4F0);overflow:hidden;aspect-ratio:4/3;border-radius:10px}
.ph img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:transform .6s cubic-bezier(.2,.7,.2,1)}
a:hover>.ph img,.card:hover .ph img{transform:scale(1.045)}

/* hero */
.hero{padding:64px 0 84px;background:linear-gradient(180deg,var(--soft),#fff 85%)}
.hg{display:grid;grid-template-columns:1.02fr .98fr;gap:60px;align-items:center}
.hero h1 em{font-style:italic;font-weight:500;color:var(--mauve-d)}
.stats{display:flex;flex-wrap:wrap;gap:12px 38px;padding-top:26px;border-top:1px solid var(--line);max-width:34rem}
.stats b{display:block;font:600 1.9rem/1 var(--serif);color:var(--plum)}
.stats span{font-size:.82rem;color:var(--muted)}
.collage{display:grid;grid-template-columns:1fr 1fr;grid-template-rows:1fr 1fr;gap:14px;aspect-ratio:1/1.08}
.collage a{position:relative;display:block;overflow:hidden;border-radius:12px}
.collage a:first-child{grid-row:span 2}
.collage .ph{height:100%;aspect-ratio:auto;border-radius:12px}
.collage .ph img{object-position:50% 78%}
.cap{position:absolute;left:12px;bottom:12px;background:#fff;border-radius:6px;padding:7px 12px;font:600 .74rem/1.2 var(--sans);letter-spacing:.04em;color:var(--plum);box-shadow:0 6px 18px rgba(0,0,0,.14)}
@media(max-width:900px){.hero{padding:36px 0 56px}.hg{grid-template-columns:1fr;gap:36px}.collage{aspect-ratio:1/.9}}

/* fresh */
.fresh{padding:0 0 76px}
.box{background:var(--soft);border-radius:16px;padding:44px}
.box h2{margin-bottom:6px}
.fl{display:grid;grid-template-columns:1fr 1fr;column-gap:48px}
.fr{display:grid;grid-template-columns:104px 1fr;gap:20px;align-items:center;padding:18px 0;border-bottom:1px solid var(--line)}
.fr .ph{aspect-ratio:1/1;border-radius:8px}
.fr h3{font-family:var(--sans);font-size:1.04rem;font-weight:600;letter-spacing:0;line-height:1.35}
.fr:hover h3{color:var(--hook)}
.lab{display:block;font:700 .68rem/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--hook);margin-bottom:8px}
@media(max-width:800px){.box{padding:26px 20px}.fl{grid-template-columns:1fr}}

/* categories */
.cats{border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.cg{display:grid;grid-template-columns:repeat(4,1fr);gap:28px;max-width:1040px;margin:44px auto 0}
.circ{text-align:center}
.ring{display:block;position:relative;aspect-ratio:1;border-radius:50%;background:var(--c);overflow:hidden;border:5px solid #fff;box-shadow:0 0 0 1.5px var(--line),0 14px 30px rgba(31,26,36,.1);transition:transform .35s,box-shadow .35s}
.ring img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 70%}
.circ:hover .ring{transform:translateY(-6px);box-shadow:0 0 0 1.5px var(--hook),0 22px 36px rgba(31,26,36,.16)}
.circ b{display:block;font:600 1.3rem/1.2 var(--serif);margin-top:20px}
.circ small{color:var(--muted);font-size:.86rem}
@media(max-width:600px){.cg{gap:12px}.circ b{font-size:1rem;margin-top:14px}.ring{border-width:3px}}

/* cards */
.head{display:flex;justify-content:space-between;align-items:end;gap:16px;flex-wrap:wrap;margin-bottom:38px}
.head h2{margin:0}
.grid{display:grid;grid-template-columns:repeat(4,1fr);gap:44px 24px}
.card{display:flex;flex-direction:column}
.cb{display:flex;flex-direction:column;flex:1;padding-top:18px}
.card h3{font-size:1.2rem;margin-bottom:10px;line-height:1.25}
.card:hover h3{color:var(--mauve-d)}
.card p{color:var(--muted);font-size:.92rem;line-height:1.6;margin-bottom:20px;display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden}
.card .btn{margin-top:auto;align-self:flex-start}
@media(max-width:1060px){.grid{grid-template-columns:repeat(3,1fr)}}
@media(max-width:780px){.grid{grid-template-columns:repeat(2,1fr);gap:34px 14px}.card h3{font-size:1rem}.card p{display:none}.card .btn.sm{padding:0 14px;min-height:38px;font-size:.8rem}section{padding:56px 0}}
.count{font-weight:600;color:var(--muted);border-top:1px solid var(--line);padding-top:24px;margin-bottom:34px;font-size:.92rem}

/* split + promises + bands */
.split{background:var(--soft)}
.sg{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center}
.sg .ph{aspect-ratio:5/4;border-radius:16px}
@media(max-width:860px){.sg{grid-template-columns:1fr;gap:30px}}
.pro{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid var(--line)}
.pro div{padding:36px 32px 8px 0}
.pro div+div{padding-left:32px;border-left:1px solid var(--line)}
.pro b{display:block;font:600 2.6rem/1 var(--serif);color:var(--mauve-d);margin-bottom:12px}
.pro p{color:var(--muted)}
@media(max-width:760px){.pro{grid-template-columns:1fr}.pro div,.pro div+div{padding:26px 0;border-left:0;border-bottom:1px solid var(--line)}}
.pin{background:var(--plum);color:#fff;text-align:center}
.pin h2{color:#fff}.pin p{color:#D9CBDF;max-width:34rem;margin:0 auto 28px}
.pin .btn{background:#fff;color:var(--plum);border-color:#fff}.pin .btn:hover{background:var(--hook);border-color:var(--hook);color:#fff}

/* inner pages */
.phead{padding:44px 0 30px}
.crumbs{font-size:.86rem;color:var(--muted);margin-bottom:26px}
.crumbs a:hover{color:var(--hook)}
.crumbs a+*::before{content:"/";margin:0 10px;color:var(--line)}
.crumbs span::before{content:"/";margin:0 10px;color:var(--line)}
.dl{display:inline-flex;align-items:center;gap:16px;padding:8px 30px 8px 8px;border-radius:999px;background:linear-gradient(135deg,var(--plum),#76508A);color:#fff;font-weight:600;line-height:1.2;box-shadow:0 14px 28px rgba(61,44,69,.28);transition:transform .25s,box-shadow .25s}
.dl:hover{transform:translateY(-3px);box-shadow:0 20px 36px rgba(61,44,69,.34)}
.dl i{width:48px;height:48px;border-radius:50%;background:#fff;color:var(--plum);display:grid;place-items:center;flex:none;transition:transform .25s}
.dl:hover i{transform:translateY(3px)}
.dl small{display:block;font-weight:500;opacity:.78;font-size:.74rem;letter-spacing:.04em}
.meta{display:flex;flex-wrap:wrap;gap:8px 22px;font-size:.88rem;color:var(--muted);margin-top:4px}
.meta span::before{content:"";display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--sage);margin-right:9px;vertical-align:middle}
.heroimg{max-width:1000px}
.heroimg .ph{aspect-ratio:4/3;border-radius:16px}
.spec{display:grid;grid-template-columns:repeat(4,1fr);border:1px solid var(--line);border-radius:12px;background:#fff;overflow:hidden}
.spec div{padding:22px 24px;border-right:1px solid var(--line)}
.spec div:last-child{border-right:0}
.spec dt{font:700 .68rem/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--hook);margin-bottom:10px}
.spec dd{font-weight:600;line-height:1.4}
.also{margin-top:14px;color:var(--muted)}
.also b{color:var(--ink)}
@media(max-width:760px){.spec{grid-template-columns:1fr 1fr}.spec div:nth-child(2n){border-right:0}.spec div:nth-child(-n+2){border-bottom:1px solid var(--line)}}
.tint{background:var(--soft)}
.steps{margin-top:34px}
.step{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;margin-bottom:64px}
.step:nth-child(even)>div:first-child{order:2}
.step.t{grid-template-columns:1fr;max-width:620px}
.step .ph{aspect-ratio:4/3;border-radius:14px}
.step h3{font-size:1.9rem;margin-bottom:14px}
.step p{color:var(--muted);font-size:1.04rem}
@media(max-width:760px){.step{grid-template-columns:1fr;gap:20px;margin-bottom:44px}.step:nth-child(even)>div:first-child{order:0}.step h3{font-size:1.5rem}}
.tips{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:34px}
.tip{background:#fff;border-radius:12px;padding:30px;border:1px solid var(--line)}
.tip h3{font-size:1.25rem;margin-bottom:10px}.tip p{color:var(--muted)}
@media(max-width:760px){.tips{grid-template-columns:1fr}}
.cta{display:flex;align-items:center;justify-content:space-between;gap:28px;flex-wrap:wrap;background:var(--soft);border-radius:16px;padding:40px 44px}
.cta h2{margin:0 0 6px;font-size:1.9rem}.cta p{color:var(--muted)}
.prose h2{margin-top:36px;font-size:1.7rem}
.prose p,.prose ul{margin-bottom:16px;color:var(--muted)}
.prose ul{padding-left:22px}
.prose a:not(.btn){color:var(--mauve-d);text-decoration:underline}

footer{background:var(--soft);border-top:1px solid var(--line);padding:64px 0 30px}
.fg{display:grid;grid-template-columns:1.5fr 1fr 1fr;gap:40px}
footer h4{font:700 .74rem/1 var(--sans);letter-spacing:.16em;text-transform:uppercase;color:var(--mauve-d);margin-bottom:20px}
footer ul{list-style:none;padding:0;display:grid;gap:12px;color:var(--muted)}
footer li a:hover{color:var(--hook)}
.tag{font:500 1.5rem/1.35 var(--serif);margin:20px 0}
.soc{display:inline-block;border:1.5px solid var(--plum);border-radius:6px;padding:10px 20px;font-weight:600;font-size:.88rem}
.soc:hover{background:var(--plum);color:#fff}
.copy{margin-top:46px;padding-top:22px;border-top:1px solid var(--line);color:var(--muted);font-size:.86rem;display:flex;justify-content:space-between;flex-wrap:wrap;gap:8px}
@media(max-width:760px){.fg{grid-template-columns:1fr}}
@media(prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important}}

/* download modal */
.dlm{position:fixed;inset:0;z-index:100;display:flex;align-items:center;justify-content:center;padding:20px;background:rgba(31,26,36,.62);backdrop-filter:blur(7px);animation:dlf .3s ease}
.dlm[hidden]{display:none}
body.dlo{overflow:hidden}
@keyframes dlf{from{opacity:0}to{opacity:1}}
@keyframes dlu{from{opacity:0;transform:translateY(24px) scale(.96)}to{opacity:1;transform:none}}
.dlc{position:relative;width:100%;max-width:420px;background:#fff;border-radius:22px;padding:40px 34px 32px;text-align:center;box-shadow:0 40px 80px rgba(0,0,0,.35);animation:dlu .45s cubic-bezier(.2,.8,.2,1)}
.dlx{position:absolute;top:12px;right:14px;width:38px;height:38px;border:0;background:none;font-size:1.7rem;line-height:1;color:var(--muted);cursor:pointer;border-radius:50%}
.dlx:hover{background:var(--soft)}
.dlr{position:relative;width:150px;height:150px;margin:0 auto 18px}
.dlr svg{width:100%;height:100%;overflow:visible}
.dlr .ball{transform-origin:70px 70px;animation:dlw 1.8s ease-in-out infinite}
@keyframes dlw{0%,100%{transform:rotate(-9deg)}50%{transform:rotate(9deg)}}
.dlr .th{stroke-dasharray:6 8;animation:dlt 1s linear infinite}
@keyframes dlt{to{stroke-dashoffset:-28}}
.dlp{display:block;font:600 2.3rem/1 var(--serif);color:var(--plum);margin-bottom:8px}
.dlt{font-size:1.45rem;margin-bottom:6px}
.dls{color:var(--muted);min-height:1.7em;font-size:.97rem}
.dlb{height:6px;border-radius:9px;background:var(--line);overflow:hidden;margin:22px 0 0}
.dlb i{display:block;height:100%;width:0;background:linear-gradient(90deg,var(--mauve),var(--hook));border-radius:9px}
.dlgo{margin-top:24px;width:100%}
.dlgo[hidden]{display:none}
.dln{margin-top:20px;font-size:.8rem;color:var(--muted)}
.dlc.ok .ball,.dlc.ok .th{animation:none}
@media(prefers-reduced-motion:reduce){.dlr .ball,.dlr .th{animation:none}}

.feat{display:block;position:relative;isolation:isolate;margin:0 18px 18px 0}
.feat::before{content:"";position:absolute;inset:18px -18px -18px 18px;border:1.5px solid var(--mauve);border-radius:20px;z-index:-1}
.feat .ph{aspect-ratio:4/3;border-radius:18px;box-shadow:0 30px 60px rgba(61,44,69,.2)}
.feat .cap{left:18px;bottom:18px;font-size:.78rem;padding:9px 14px}
@media(max-width:900px){.feat{margin:0 12px 12px 0}.feat::before{inset:12px -12px -12px 12px}}
.two{display:grid;grid-template-columns:1.15fr 1fr;gap:36px;margin-top:40px}
.two h3{font-size:1.4rem;margin-bottom:16px}
.check{list-style:none;padding:0;display:grid;gap:12px}
.check li{position:relative;padding-left:30px;color:var(--ink)}
.check li::before{content:"";position:absolute;left:0;top:.42em;width:16px;height:16px;border-radius:50%;background:var(--sage) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.5 8.2l2.3 2.3 4.7-4.9' fill='none' stroke='white' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain no-repeat}
.note{background:#fff;border:1px solid var(--line);border-radius:12px;padding:28px}
.note p{color:var(--muted);margin-bottom:12px}.note p:last-child{margin:0}.note b{color:var(--ink)}
@media(max-width:760px){.two{grid-template-columns:1fr;gap:26px}}
.abbr{display:grid;grid-template-columns:1fr 1fr;gap:0 48px}
.abbr div{display:grid;grid-template-columns:70px 1fr;gap:12px;padding:15px 0;border-bottom:1px solid var(--line)}
.abbr dt{font-weight:700;color:var(--hook)}.abbr dd{color:var(--muted)}
@media(max-width:700px){.abbr{grid-template-columns:1fr}}
.faq details{border-bottom:1px solid var(--line);padding:20px 0}
.faq summary{cursor:pointer;font:600 1.12rem/1.4 var(--serif);list-style:none;display:flex;justify-content:space-between;gap:18px;align-items:center}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font:400 1.6rem/1 var(--sans);color:var(--hook);transition:transform .25s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq p{color:var(--muted);margin-top:12px;max-width:44rem}
.cf{text-align:left}
.cf .dlt,.cf .dls{text-align:center}
.cf label{display:block;font-weight:600;font-size:.82rem;margin:16px 0 6px}
.cf input,.cf textarea{width:100%;border:1px solid var(--line);border-radius:8px;padding:12px 14px;font:inherit;font-size:.95rem;background:var(--soft);color:var(--ink);resize:vertical}
.cf input:focus,.cf textarea:focus{outline:2px solid var(--mauve);background:#fff}
.cerr{color:#B0301F;font-size:.85rem;margin-top:12px}
.cok{text-align:center;padding:10px 0}
.cok i{display:grid;place-items:center;width:64px;height:64px;margin:0 auto 18px;border-radius:50%;background:var(--sage);color:#fff;font-size:1.9rem;font-style:normal;animation:dlu .5s cubic-bezier(.2,.8,.2,1)}

.adsec{padding:34px 0}
.hb-ad-inpage{margin:0 auto;text-align:center;max-width:100%;overflow:hidden}
footer{padding-bottom:110px}
.cta{transition:box-shadow .4s}
.cta.hl{box-shadow:0 0 0 3px var(--hook),0 24px 50px rgba(176,98,63,.25);animation:ctap .6s ease 3}
@keyframes ctap{0%,100%{transform:none}50%{transform:translateY(-5px)}}
.hb-ad-inpage,.hb-ad-inarticle{min-height:250px;width:100%;margin:0 auto;text-align:center}
.adsec{padding:26px 0}

button.dl{border:0;font-family:var(--sans);cursor:pointer;text-align:left;font-size:1rem;line-height:1.2}

@media(max-width:820px){.cg{grid-template-columns:repeat(2,1fr)}}